and unlock the participation of the group!
I’m often asked “how do you engage and win over a group”. From group presentations to board meetings, facilitating or engaging a group can be challenging due to the many personalities and styles involved. Here are 3 great tips to effectively engage!
1. Find the leader
In any group, there is a leader. Even in the absence of true leadership, the person who rises to the surface becomes the “leader”. However, stay away from confusing “title” with leadership. The person who has the title is not always the leader. In fact, there are many who lead only by title (the weakest form of leadership according to John Maxwell!)
Find out WHO the leader is. As John Maxwell writes, it’s the rule of E. F. Hutton, find the person that everyone is listening to. That’s the leader. Engage others within a company to help you find who the “leader” is of their company. Engage volunteers in an organization and find out who they are following. The LEADER will play a critical role in you working a group.
ACTION: Find the leader. Identify 2 organizations or companies you want to make contact with or will be presenting to and find the leader. Even in home based parties, there is a group AND someone in that group is the LEADER. Find the leader.
2. Poll The Group
Before you make ANY presentation, have a feel for who will be in the room (or sitting at the table). Know their style. Remember, some people can make a decision “by gut or on a dime” others enter a “process” that will provide a negative result if the “process” is interrupted. Even “home party” direct sellers, call the guests of the hostess before they meet them. This practice works in all forms of business. Know the group. Get a feel for their style. Get to know if they “favor or have concerns” about what you are presenting (or pitching)!.
ACTION: Find out the names and numbers of everyone in the group. No matter “who” that group is.
3. Smile and Position
I was speaking at a Women’s Conference a couple of weeks ago when a participant shared that a speech coach had told her “not to smile so much. It made her seem not professional and not serious enough.” I disagree. A smile is valuable. Now, a smile and a giggle - that might come across as immature. A smile and a shrug - sends the message that you might be a tad “airy” in the brains department. A smile and a wink - and someone might be asking you for a “happy hour” appointment later.
A smile is very, very powerful. When presenting to a group, position yourself in front of the leader and when you present your idea, smile as big as Dallas and gently nod your head. Now, watch as the “leader” does the same. It gives the message to everyone in the room that “E.F. Hutton” approves….and people are listening!
ACTION: Practice smiling while you speak. Speaking is such a valuable skill however, many people are “so nervous” that they take away from their presentation and also from their “power”. Practice, practice, practice!
If you’re ready to take action, contact www.coachmariaelena.com
To Your Abundance,
Coach Maria Elena a/k/a THE Champion of Connections


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